He Thought That UGLD (2018)

Walter van Rijn, He Thought That UGLD (2018)
New Media work 20 of a series of 25; Digital print face-mounted on plexiglass, with aluminium subframe, 30.5 x 41.5 x 2.5 cm; Artwork created for the “Time After Time” exhibition at John Hansard Gallery 2018.
Limited Edition of 10.  £250
This edition is the only print from the 25 that is for sale as an individual piece. It is available through the gallery bookshop T: +44 023 8059 2158
E: info@hansardgallery.org.uk. http://www.jhg.art/visit/

About the work

Imagine a robot visits a gallery. The robot goes to the gallery’s database, looks up the artworks and reads the title and other metadata. On this occasion, the robot selects artworks with titles that have keywords of the human rights declaration. It then generates a display and reads the title as text. (The original meta-data connected to this work is shown at the bottom of the image). This work “He Thought That UGLD” is one of the 25 unique works that I made from this sequence. This sequence was shown on a digital screen and in print form at the exhibition Time After Time. The series of 25 printed works can be seen individually or grouped together in a changing arrangement, creating different narratives from the titles as texts. After the exhibition Time After Time I developed the series of 25, named The Detoxification of UGLD, as an interactive installation. Click here for more info.

He Thought That UGLD also features the artist’s typeface, Being Human, which includes keywords of the human rights declaration in the capitals. Using this font merges the title text with human rights concepts even if the original title has nothing to do with it. Just as in real life, human rights are part of us, if we act on it or not.

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